terça-feira, 16 de dezembro de 2008

Six Economic Survival Steps, Sans Discounts

With the U.S. economy in a recession and much of the world expected to follow, marketers must respond to changes in demand and preferences.

Dec 2, 2008 10:50 AM, By David King


It is clear that promotions and discounts will rule until the economy improves, but there are opportunities for smart marketers to avoid the rush to the bottom and use other strategies in addition to discounts.

Nenhum comentário: